Acknowledged for its all-inclusive digital banking system, Arttha has transformed the financial scene in Africa.
The “Born Digital” company Happiest Minds Technologies Limited (NSE: HAPPSTMNDS). The “Born Agile” Mindful IT Company revealed today that PureSoftware, a Happiest Minds completely owned subsidiary, won the coveted “Best Banking-as-a-Service Platform of the Year” award at the 14th Africa Bank 4.0 Summit 2024, which was organised by BII.
With its innovative digital banking platform, Arttha, PureSoftware has made a significant contribution to the financial industry, and this award recognises that contribution.
Arttha, a Banking-as-a-Service platform from PureSoftware, is an all-inclusive platform that uses cloud-native modules like Digital Core Banking, Digital Payments, e-Wallet, Digital Loan lifecycle management, Agency Banking, and Buy Now Pay Later (BNPL) to enable businesses to experience new revenue streams. Through the creative use of no-code, global banking clients may design more user-friendly banking experiences with Arttha.
Commenting on the award, Manish Sharma, Chief Executive Officer, PureSoftware, expressed gratitude and excitement: “As financial institutions prepare to ride the next wave of disruption, our distinctive platform enables us to guide our clients through the ever-changing digital landscape. Leveraging Arttha’s cloud-native capabilities, we seamlessly integrate the finest technology, ecosystems, and partnership networks to ensure our clients thrive amidst this evolution”.
Udeet Bhagat, Vice President, PureSoftware, also shared his thoughts on this achievement: “With Arttha, we’ve positioned ourselves as a driving force in the African banking revolution. Our mission is clear: empower more communities by expanding access to digital financial services and fostering financial inclusion across the continent. This recognition is a testament to the profound impact we’re making on Africa’s financial future with offerings spread across core banking, lending, payments, and marketplace offerings”.
The team at PureSoftware is still committed to launching cutting-edge products that will revolutionise the digital banking space and change how banks and other financial organisations do business.